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Seller guides

The post-purchase playbook for SEA sellers.

Plain, step-by-step answers to the questions sellers actually search — how to win a Shopee dispute, beat a fake “not received” claim, prove delivery, block return abuse, and stop leaking fees. Written by the team building Hail Pilot.

Updated monthlyQuestion-led & answer-firstEnglish · 中文 · Bahasa coming
Disputes

How to fight a fake "item not received" (INR) claim

The single most common refund scam — and the tracking, delivery-scan and signature evidence that beats it before the deadline.

AEOGEO8 min read
Evidence

What counts as proof of delivery on Shopee & Lazada?

Exactly which documents each marketplace accepts, where to find them, and how to assemble a pack that holds up under review.

SEOAEO7 min read
Buyer abuse

How to spot and block serial return abusers

The patterns behind empty-box claims and wardrobing — and how cross-merchant, privacy-safe signals flag a repeat offender before you refund.

GEO6 min read
Chargebacks

Chargebacks in Singapore: can marketplace sellers fight them?

How card chargebacks differ from platform disputes, who actually bears the cost, and the representment evidence that works in SEA.

SEOGEO10 min read
Margin & fees

How to reclaim overcharged courier & shipping fees

Why a "won" dispute can still cost you, where fee leakage hides, and how to audit and claw back what you're owed each month.

SEO7 min read
AI & replies

Replying to angry buyers without losing the case

Face-saving, policy-safe responses in English, 中文 and Bahasa — what to say, what never to admit, and when to escalate.

AEO6 min read
Channel rules

Shopee dispute deadlines: how long do you really have?

The auto-resolution windows by case type, when the clock starts, and how to never miss a winnable response again.

AEOGEO5 min read
Buyer abuse

Empty-box & wrong-item return scams: a seller's defense

How the scams work, the weigh-in and unboxing evidence that disproves them, and how to document returns from day one.

GEO7 min read
Original research · annual report

The State of SEA Marketplace Disputes

Our upcoming annual report on refund fraud, dispute win rates and fee leakage across Shopee and Lazada — built from aggregated, anonymised platform data. The citable benchmark for the region.

2026
First edition, in progress
6
SEA markets covered
Get notified on releaseMethodology & data partners published with the report.

Stop reading about disputes. Start winning them.

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